India's Premier Loyalty & Relationship Management Company.


Business analytics is at the center of action at Loylty Rewardz. Our best in class analytics team has built scalable solutions that provide analytical insights for driving smarter decisions for our partner banks and merchants. We blend business knowledge with statistical wizardry to deliver practical solutions to business problems, thereby giving competitive edge to our clients. Our analytical capabilities include sophisticated techniques like Exploratory Data Analysis, Statistical Modeling, Machine Learning, Text Mining, descriptive dashboards and other in-house developed tools. With a Hadoop set up, we have also ventured into Big Data technology to take conventional analytics to a whole new level using huge volumes of structured and unstructured data.


We are powered by a cutting-edge, modular technology platform that can simultaneously perform multiple, complex functions and deliver large, end-to-end loyalty solutions. We effectively launch and integrate a large number of partners in short spans of time. Scalability of our technology renders efficient handling of large volume of accrual and redemption transactions. Steered by the vision of Mobile First, our constant focus is to develop applications for the latest mobile platforms.

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We have designed an innovative platform that provides unique consumer insights to retail merchants to acquire new customers from a multi-million consumer base. Detailed consumer behaviour insights enable retail merchants to create robust communication strategies and ensure an enhanced buying experience for the customers. With our ability to provide consumer insights of a huge customer base with complex consumption patterns, the platform is instrumental in meeting targets through focused, customized communication solutions.

News & Events

18 APR

Another award in our quiver

2012 Red Herring Global 100 Winners

Awards and accolades have now become a regular recognition of our outstanding work. The year, 2013 begins with a high note for all of us as we bask in the glory of being featured in Deloitte’s Technology Fast 500 Asia Pacific Companies 2012’. It is an awards program honouring business growth, technological innovation and entrepreneurial spirit in the Asia Pacific region.

30 NOV

The winning streak continues…

2012 Red Herring Global 100 Winners

Once again, we strike big. And this time, by winning the coveted Red Herring Global 100, 2012 Award. This win consolidates our position in the global arena and serves as an inspiration to our constant endeavor for excellence, in creating bespoke loyalty programs, through technology driven consumer insights.

Red Herring Global is awarded post screening thousands of privately held companies from around the world. We have been chosen from among a pool of candidates, across regional competitions in Europe, North America, and Asia.

12 SEP

A time to rejoice

2012 Red Herring Top 100 Asia Winners

The special moment that got earmarked with yet another feather in our cap. Loylty Rewardz bagged its position among the highly coveted club of “2012 Red Herring Top 100 Asia Winners”. Seen here is Founder & CEO, Mr. Bijaei Jayaraj after being felicitated. The award is considered as one of the most prestigious acknowledgements for high technology innovators, venture investors and business decision makers from a variety of forums. The award came as recognition to the long standing commitment that we shoulder for innovative solutions in providing technology driven consumer insights to our clients and create bespoke loyalty programs that best suits their business interests.

Featured Programs

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